A redesign of Tropical Smoothies’ mobile ordering app to improve nutritional transparency through a live calorie tracker, menu description and a new comparison tool.
A redesign of Tropical Smoothies’ mobile ordering app to improve nutritional transparency through a live calorie tracker, menu description and a new comparison tool.
A redesign of Tropical Smoothies’ mobile ordering app to improve nutritional transparency through a live calorie tracker, menu description and a new comparison tool.
Product Design
Product Design
Product Design
New Features
New Features
New Features
Personal
Personal
Personal
Role
Product Designer
Duration
6 weeks
Tools
Figma, Google Forms, Chatgpt
Impact
-$9.8M+ annual revenue increase
-4 additional touchpoints for nutritional decreasing conversion time by at least 10%
